→ All Product stages during a final case study in squad: data analysis, vision, NSM, user interviews, opportunity trees, journey mapping, market benchmarking, brainstorming, prioritization, test protocols, wireframing, backlog and ticket management, sprint planning, and OMTM.

1. New website: User experiences, mock-up, layouts, content, graphics, web brand’s graphic charter, SEO.

2. In-depth study on the impact of integrating Responsive Design into the e-commerce frontends: focusing on key metrics such as sessions, users, transactions, revenue, and conversion rates. This analysis covered prominent brands such as Cache-Cache, Bonobo, Bréal, Morgan, and Scottage, offering valuable insights into how mobile responsiveness significantly enhances online shopping experiences and business outcomes.

3. Implementation of the HubSpot CRM, project management via Wrike, and integration of Zapier automations

4. Sales support and event organization: Mobile point of sale solution with tablets, Call Center solution with deployment to Casablanca.

I have implemented a comprehensive data integration and analysis system, merging database sources from the past 50 years. This includes data from Construction CRM, Agency Excel files, Sales and Technical Teams, and Web Agency. I conducted thorough data analysis and created a cloud-based dashboard for tracking Key Performance Indicators (KPIs). The system automatically retrieves prospect statistics from the website and various internal team Google Sheets, displaying them in real-time on the dashboard. This seamless integration is achieved through APIs and Zapier, ensuring up-to-date and accurate monitoring of our business performance.

Led the launch of a dedicated cloud storage service tailored for a football team, facilitating seamless document sharing between the club, coaches, and players. The solution is hosted on a dedicated server with encrypted files to ensure high security and privacy. This initiative streamlined communication and operational efficiency by providing a centralized, secure platform for all team-related documents and information.