Product Manager
& Entrepreneur based in Paris.
6+ years of experience with a background in Marketing, front-end web development and UX Design.
My Impact, Quantified
In the realm of north star metrics and KPIs, success isn't just about vision; it's quantifiable and impactful.
15+
Successful Projects
700%
Increased Traffic
600%
Leads Improvement
25+
Tools Mastered
What I Do
Crafting visions and roadmaps that guide products from conception to market, focusing on growth and strategic go-to-market plans to ensure success across B2C and B2B sectors.
Discovery
A thorough process involving user research, data analysis, and prioritization that fuels ideation and prototyping, all grounded in a deep understanding of UI/UX principles and validated through rigorous testing.
Delivery
Efficiently managing the product backlog and prioritization to develop clear user story specifications and MVPs, supported by sprint roadmaps that drive timely and impactful product launches.
Building Connections Through Shared Values
Data-driven Decisions
Leveraging both quantitative and qualitative data analysis to inform decision-making, track KPIs, and conduct A/B testing, ensuring outcomes that resonate with users and drive engagement.
Customer-centric Approach
Prioritizing user experience at every stage, from design to deployment, to create products that genuinely meet customer needs and enhance their interaction with the product.
Agile Methodology
Emphasizing continuous learning, cross-functional communication, and rapid iterations, all within a framework of transparency that allows for adaptive and responsive product development cycles.
Projects that defined me
SaaS | Video Conferencing | 2023
Be Ready: Webinar Onboarding @Livestorm
The video platform that delivers at every stage: meeting, webinars and complex workflows. Build engaging events in minutes and wow your audience. Make every use cases engaging: Product Demos, Live Events, Online Courses, Onboarding, Customer training. Unlock possibilities in a single place: organize, invite, engage and analyze with automation, integrations (HubSpot, Salesforce, Zapier, Slack, Ads, Typeform) and plugins from the marketplace.
→ All Product stages during a final case study in squad: data analysis, vision, NSM, user interviews, opportunity trees, journey mapping, market benchmarking, brainstorming, prioritization, test protocols, wireframing, backlog and ticket management, sprint planning, and OMTM.
Real Estate | 2022-2023
End-to-End Rental Platform @GaumeAgency
Real estate specialist: Supports you in all your investment projects. Sale and purchase of villas, apartments, holiday rentals with swimming pools and private beach access. Advises you on properties’ market value.
→ Development of an online reservation system and a marketplace for seasonal rental, which included creating both a back-office dashboard for the agency and a front-end dashboard for clients. This project not only enhanced user satisfaction and operational efficiency but also involved designing a dashboard with automations for internal metrics/KPI tracking. Data synchronization, options, listings, credit card payment and bank transfer with Stripe, data management…
SaaS | 2022
Gaume Transfer: File-sharing service
Creation of an internal file-sharing service, meticulously designing both a client-facing front end and an employee-focused back end to facilitate efficient document exchange. This platform supports the exchange of various documents with clients, including projects, 3D models, quotations, and plans, as well as with partners like architects, notaries, and agencies. Developed on our own server to maintain full control over our data, the project aimed to enhance our brand image and increase traffic to our website.
Marketing Agency | 2019-2023
Startup Creation @FrenchPavillon
A brand new full-service digital marketing Agency, fresh, creative, innovative, that helps businesses build better websites, develop their brands and identities, and that focuses on digital marketing and promotion. We provide SEO, PPC, social media, web design and more, with efficient costs.
→ Market research, MVP, MVS, legal steps, Customer base & CAC. KPIs with automation & data synchronisation. Contact gateway, Offers and services…
Saas | 2017
Solusquare e-Commerce Cloud
SaaS omnichannel e-Commerce cloud platform. End-to-end solution, B2C, B2B, International, In-store. Interface quickly with any IT systems (ERP, Markeplaces…).
1. New website: User experiences, mock-up, layouts, content, graphics, web brand’s graphic charter, SEO.
2. In-depth study on the impact of integrating Responsive Design into the e-commerce frontends: focusing on key metrics such as sessions, users, transactions, revenue, and conversion rates. This analysis covered prominent brands such as Cache-Cache, Bonobo, Bréal, Morgan, and Scottage, offering valuable insights into how mobile responsiveness significantly enhances online shopping experiences and business outcomes.
3. Implementation of the HubSpot CRM, project management via Wrike, and integration of Zapier automations
4. Sales support and event organization: Mobile point of sale solution with tablets, Call Center solution with deployment to Casablanca.
Food Sector | 2021-2024
Branding & Website @LaCabaneduVoyageur
User experiences, mock-up, layouts, content, graphics, SEO, CSS, responsive design, menu, online booking → 612 online reservations in 20 months
Data/Cloud | 2021-2022
Dashboard & Automation @GroupeGaume
I have implemented a comprehensive data integration and analysis system, merging database sources from the past 50 years. This includes data from Construction CRM, Agency Excel files, Sales and Technical Teams, and Web Agency. I conducted thorough data analysis and created a cloud-based dashboard for tracking Key Performance Indicators (KPIs). The system automatically retrieves prospect statistics from the website and various internal team Google Sheets, displaying them in real-time on the dashboard. This seamless integration is achieved through APIs and Zapier, ensuring up-to-date and accurate monitoring of our business performance.
SaaS | 2022-2024
Cloud Storage @JST
Led the launch of a dedicated cloud storage service tailored for a football team, facilitating seamless document sharing between the club, coaches, and players. The solution is hosted on a dedicated server with encrypted files to ensure high security and privacy. This initiative streamlined communication and operational efficiency by providing a centralized, secure platform for all team-related documents and information.
Building & Real Estate | 2018-2023
Listings & Contacts gateway @LouisGaume
General Building Contractor with 100 years of experience, know-how and over 4,000 villas built. Family business welded together by 3 generations of builders. Construction of hotels, tailor-made villas in harmony with nature and modernity. Room renovation, redistribution and creation. Ground elevation, extension, refurbishment or annual maintenance throughout the year.
→ Listings for luxury villa construction projects and for real estate for sale. Portfolio, blog, contact gateway, Offers and services. KPIs. Automation & Data synchronisation. Increased traffic by 700% and leads by 600% in four years without increasing budget
© 2024 Damien Clère.